Lighting the Way to One-of-a-kind Eco Packaging
Unveiling the Crystal Halo Cap
September 2024 – In the ever-evolving world of beauty and fragrance, the quest for packaging that’s both unique and eco-friendly has never been more crucial. As brands face the challenge of blending elegance with environmental responsibility, the Crystal Halo Cap emerges as a shining example of what’s possible.
The name “Crystal Halo Cap” reflects its exceptional clarity and elegance, akin to fine crystal. The “halo” symbolizes the unique quality that emerges when the two components are combined, making it truly special and distinctive—showcasing a blend of innovation and sustainability that stands out in the market.
Developed through a co-development between Meiyume and Eastman, this new PET perfume cap is the second partnership leveraging the combined expertise in ingenious engineering and material innovation, respectively, following the success of the Clear Crystal Case. The Crystal Halo Cap is a testament to innovative engineering, overcoming significant technical challenges while perfectly aligning with current market needs.
What Sets the Crystal Halo Cap Apart?
The Crystal Halo Cap features a beautifully designed, dual-component cap that combines aesthetic crystal elegance with practical benefits, including compatibility with most perfumes, eco-friendliness, and affordability. Its thick-walled design offers the clarity and elegance brands expect from high-end materials like Inomer resin (Surlyn). But what truly makes the Crystal Halo Cap special is its innovative use of PET, which maintains the beneficial qualities of ionomer resins while also offering enhanced eco-friendliness and cost-effectiveness.
Why the Crystal Halo Cap is a Game-Changer
The Crystal Halo Cap represents a leap forward in innovative packaging for several compelling reasons:
- Sustainability: Crafted from recyclable PET resin, which can include up to 100% molecular recycled PCR, the Crystal Halo Cap helps brands authentically support their sustainability efforts. With a lower carbon footprint compared to Surlyn, it’s a real, tangible step toward a greener future.
- Cost-Effectiveness: PET is not only more eco-friendly but also more affordable than other resin alternatives such ionomer resins (e.g. Surlyn). This means brands can offer affordable, reliable transparent packaging without the hefty price tag, making luxury more accessible.
- Customization: The cap’s two-component design allows for endless customization possibilities. Brands can tint the PET, play with color combinations between the liner and outer layer, and even modify the shape—all while preserving the cap’s beauty and structural integrity.
- Innovative Assembly: Unlike many other caps, the Crystal Halo Cap uses mechanical assembly instead of glue, making it unique and mono-material.
- Transparency: Achieving crystal-clear transparency with PET is no easy feat, but Meiyume’s creative team made it happen, overcoming a significant technical challenge.
A Partnership Built on Expertise and Quality
The Crystal Halo Cap is the result of a close partnership between Meiyume and Eastman, blending deep material expertise with innovative design. Rigorous testing has ensured the cap meets the high standards of the fragrance industry:
- Fragrance Compatibility: Tested with 10 different fragrance bulks, with 8 passing, the Crystal Halo Cap stands up as a reliable alternative to traditional materials without compromising performance.
- Durability: Withstanding drop tests from 1 meter, this cap proves it can handle everyday use with grace.
- Wear and Tear Resistance: Extensive soaking and aging tests showed no signs of crystallization, color change, shrinkage, or degradation in the cap’s opening force, ensuring long-lasting durability.
Experience the Crystal Halo Cap
The Crystal Halo Cap will make its debut at Monaco Luxepack from September 30th to October 2nd at Eastman’s booth, DG09.
Additionally, Meiyume will be showcasing this innovation at Cosmopack Asia from November 12th to 14th at booth 6E12.a.
This event is the chance for beauty brands to see firsthand how this innovative cap can elevate their fragrance packaging, offering a perfect blend of aesthetics, sustainability, and affordability.
As consumers demand more from the brands they love, the Crystal Halo Cap is a shining example of what can happen when innovation and responsibility come together. It’s time to embrace PET and offer customers a product that not only looks and feels luxurious but also aligns with their values.
About Eastman
Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company’s innovation-driven growth model takes advantage of world-class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive and diverse company, Eastman employs approximately 14,000 people around the world and serves customers in more than 100 countries. The company had 2023 revenue of approximately $9.2 billion and is headquartered in Kingsport, Tennessee, USA.
For more information, visit www.eastman.com.
About Meiyume
Sustainably beautiful and smartly yours, Meiyume stands as a collaborative partner and orchestrator in the realm of beauty. Meiyume offers comprehensive end-to-end solutions that include packaging design, engineering, turnkey/ODM, OEM, manufacturing, formulation, filling, and smart beauty innovations. Meiyume is committed to empowering beauty for a sustainable future by combining our insights and in-house expertise with our vast global sourcing network to bring the vision of brands to life. Meiyume is one of three product vertical businesses (Beauty, Sweaters, Furniture) formerly part of Li & Fung, which were divested in April 2018 and today operate as LH Pegasus which is owned 45% by Hony Capital and 55% by the Fung Group.